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Departmental Committee of Tourism of the Haute-Garonne (CDT31)

           

Visual design - Graphic charter - Magazine

GOAL
How to build a coherent and impacting identity to enhance the image and attractiveness of the Haute-Garonne destination?

THE IDEA OF THE AGENCY
Design a visual identity genetically linked to the institutional identity of the department to ensure consistency.
Mark a tourist personality by the graphic and verbal tone. The message "Colorful! "Plays on the warm and friendly side of this destination and capitalizes on the colors of the rainbow.

DEPLOYMENT
• Visual identity
• Graphical charter
• Magazine